In a world full of digital distractions, finding creative and fun activities for kids can be challenging. That’s where Cricket’s Candy Creations comes in. Imagine making candy sushi, edible slime, or even lickable paint — and then eating it! That’s the sweet idea that Cricket Azima brought to life when she started this unique business.
Cricket created a special candy studio in New York City, where kids (and even adults) can have fun by making edible art. Whether it’s for a birthday party or a family outing, her studio is all about mixing creativity with tasty treats.
But things got really interesting when she took her idea to the popular TV show Shark Tank. Let’s dive into her pitch, the Shark’s reactions, what happened after the show, and where the business stands now.
Cricket’s Candy Creations Shark Tank Pitch – What Happened?
When Cricket walked into the Shark Tank, she brought along a super fun and colorful idea. She was seeking $275,000 in exchange for 10% equity, which means she valued her company at $2.75 million.
She even brought kids with her to show the Sharks exactly what happens in her studio — the kids were making candy art live on the show!
Here’s a look at how the Sharks responded:
| Shark | Offer & Demand | Counteroffer | Deal Accepted? |
|---|---|---|---|
| Barbara Corcoran | Out – Confused by unclear profit info | N/A | No |
| Lori Greiner | Out – Liked idea, but not the numbers | N/A | No |
| Kevin O’Leary | Out – Business too small to invest | N/A | No |
| Robert Herjavec | Out – Thought Cricket was overwhelmed | N/A | No |
| Mark Cuban | Out – Franchising was too early | N/A | No |
Sadly, Cricket didn’t get a deal from any of the Sharks. While they loved her energy and the fun concept, they were concerned that she didn’t know her numbers well enough to prove it was a smart investment.
Why the Sharks Said No
Even though Cricket’s candy art business was fun and unique, the Sharks pointed out a few important concerns:
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Lack of Financial Clarity – When asked about monthly sales or profits, Cricket struggled to provide accurate answers.
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Too Early to Franchise – She talked about expanding to other cities, but the Sharks felt she wasn’t ready for that step.
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Too Much Reliance on One Studio – 80% of her revenue came from the NYC studio, and only $100,000 came from candy kits.
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Need for a Business Partner – Lori Greiner pointed out that Cricket needed a strong business or finance partner to grow properly.
Even though the Sharks didn’t invest, they appreciated Cricket’s passion and loved the joy her business brought to kids.
Cricket’s Candy Creations Net Worth Shark Tank Update (2025)
Even without a Shark on board, the show gave Cricket’s Candy Creations a major boost in exposure. After the episode aired:
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Website traffic increased
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Candy kits saw more orders
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Social media followers grew
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Party bookings at the studio rose
Here’s a look at the updated valuation:
| Detail | Amount |
|---|---|
| Original Ask | $275,000 for 10% equity |
| Original Valuation | $2.75 million |
| Shark Tank Deal | No deal made |
| Current Net Worth (Est. 2025) | $3.5 million |
| Growth Rate | 5% yearly (modest growth) |
So while it wasn’t a Shark Tank fairy tale, Cricket still managed to grow her business slowly and steadily.
What Is Cricket’s Candy Creations All About?
Let me explain in simple words what this sweet business actually does. Cricket’s Candy Creations is built on two main services:
1. NYC Studio for Candy Parties
Located in New York City, this is a physical space where kids and families can come and create candy masterpieces. It’s perfect for:
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Birthday parties
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Family outings
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Group events
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Special celebrations
Each party at the studio brings in around $3,500 in revenue, according to Cricket.
2. Online Candy Craft Kits
For those who can’t make it to New York, Cricket also sells candy-making kits online. These kits include:
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Edible slime kits
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Candy sushi kits
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Lickable paint kits
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DIY candy crafts
These are popular around holidays and birthdays, and they’re also available on Amazon and her official website.
The kits cost about $13 to make, and they’re sold for $39.99, giving her a healthy profit margin.
What Happened After Shark Tank?
After Shark Tank, Cricket didn’t give up. She kept running her NYC studio and selling her kits online. However, she didn’t expand into new locations as she originally hoped. Her plan to franchise was put on hold.
Instead, she decided to focus on what was already working:
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Improving the party experience at her studio
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Promoting her candy kits online
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Building a loyal customer base
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Staying creative and doing what she loves
She may not have scaled fast, but she found joy in creating fun experiences for kids and families.
Product Availability
Here’s where you can enjoy Cricket’s candy creations today:
| Product or Service | Availability |
|---|---|
| Candy-Making Parties | NYC Studio (book online at candycreations.com) |
| DIY Candy Kits | Available on website & Amazon |
| Holiday Specials | Sold more during Easter, Halloween, Christmas |
| Gift Options | Great for kids’ birthdays and family fun |
So whether you’re in New York or anywhere else in the U.S., you can still be part of the sweet fun.
Final Thoughts – A Sweet Dream Still Alive
Hello friends, Cricket’s Candy Creations may not have won a Shark Tank deal, but that doesn’t mean it wasn’t a success. Her creative idea brought smiles to kids’ faces, and her passion for edible art inspired many families to think differently about candy.
She faced real business challenges, like not knowing her numbers and trying to expand too quickly. But instead of giving up, she kept going — staying small but steady.
Maybe one day, with the right partner or investor, she’ll grow her candy empire. For now, she’s doing what she loves: bringing joy to kids through edible art and making every party a little sweeter.
If you’re looking for something unique, hands-on, and delicious, Cricket’s Candy Creations is definitely worth checking out. Whether it’s a studio party or a DIY kit at home, it’s a treat your kids will remember.